ITB Asia 2023 – a Major Success With a 42% Growth in Attendance, Paving the Way for a Promising 2024



Asia’s leading travel trade show concluded today, boasting a remarkable 42% surge compared to 2022. With over 1,838 exhibitors and more than 1,300 top-tier industry buyers, ITB Asia 2023 served as a platform for over 35,000 business appointments, fostering long-term cooperations in the global travel industry.

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