Samara to lead Saudi-based Al Hokair Group | News

Al Hokair Group has appointed Omar Sami Samara to the role of chief executive officer for tourism and development.

Founded in 1975, under the leadership of Sheikh Abdulmohsin Al Hokair, the group has an outstanding portfolio of over 40 hotels comprising more than 5,500 rooms across the Middle East.

Most recently, the company signed a partnership with InterContinental Hotels Group to expand the Holiday Inn brand in Saudi Arabia during the Arabian Hotel Investment Conference in Ras al Khaimah.

The appointment of Samara is testament to Al Hokair’s commitment to ensuring the highest level of professional excellence to its associates and partners, the company said in a statement.

Making the announcement, Sami Al Hokair, managing director of Al Hokair Group, said: “Our continued growth has necessitated the expansion of our management team.

“We are delighted to welcome Samara to our group and confident his strong experience and market knowledge will prove to be extremely valuable in this exciting phase of our expansion.”

Samara has a proven track record in the industry.

During his exceptional career he has held senior executive roles in finance, investment and leadership with some leading companies in Saudi Arabia.

Samara said: “I am very honoured and grateful to the board of directors of Al Hokair Group for having given me this opportunity.

“It is an exciting challenge and I look forward to building on the great heritage of Al Hokair Group that has been at the forefront of the tourism industry in Saudi Arabia and now expanding rapidly in other parts of the region.”

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