Ryanair has announced it reached one billion platform visits per year for the first time in its history.
From April 2017 to March this year, the low-cost carrier welcomed 100,000,000 visitors to its website and app combined.
Ryanair claims this is more visits than Lufthansa, British Airways, Air France, KLM and Iberia combined, and demonstrates its website and app are the go-to platforms for customers.
The figures have been independently verified by SimilarWeb and show that Ryanair’s platform received 22 visits per second.
The most visits in order of market are the UK, Italy, Spain, Germany and Ireland.
Ryanair spokesman Kenny Jacobs said: “We are delighted to reach this milestone of one billion visits in a year, the equivalent of nearly every man, woman and child in Europe and the USA visiting Ryanair’s platforms, as consumers demonstrate they know exactly where to go for the lowest fares in Europe.
“Ryanair.com is the world’s most visited airline website and the Ryanair app is the most used travel app in Europe, and we are continuing to enhance and improve our digital offering and customer experience through Ryanair Labs.”